Conad, Colruyt, Coop Schweiz and Rewe Group have launched the new alliance,
Core, established following Leclerc's exit from Coopernic.
New strategic alliance
The retailers have come together to create a new alliance called CORE. It is headquartered in Brussels and Rewe CEO, Alain Caparros, is its president. Total sales of the four retailers were around €88bn in 2013 which was more than the €84bn posted by Europe’s biggest retailer, Carrefour. In total, CORE will cover 18 European countries with about 20,000 stores.
The CORE Board of directors will consist of:
- Colruyt Group: Frans Colruyt and Christophe Dehandschutter
- CONAD: Francesco Pugliese and Mauro Lusetti
- COOP Suisse: Joos Sutter and Philipp Wyss
- REWE Group: Alain Caparros and Manfred Esser
Internationalisation of food retailing
By forming this group, the retailers believe they will be in a stronger position to compete. They hope to build stronger relationships with their FMCG partners and offer lower prices to customers.
Speaking about the alliance, CORE president, Alain Caparros, said: “CORE is designed to meet the growing competitive challenges in Europe and to address the increasing internationalization of food retailing. Through collective negotiations, we intend to offer more competitive prices to our customers... At the same time, we will continue to build internationally strong partnerships with predominantly FMCG companies. With a consolidated and successful management, CORE offers attractive growth perspectives for our suppliers.”