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UK online specialist retailer Ocado and French multiformat retailer Casino announced a deal today for Ocado to extend its Smart Platform technology outside the UK.

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Carrefour France has announced that it has launched a new ‘ultra-fast’ delivery service covering Paris and Neuilly-sur-Seine. Carrefour has been trialling the service since October in around 10 Paris districts.

Service to offer range of about 2,000 products

Carrefour’s service enables shoppers to choose from a range of about 2,000 everyday staple products for delivery within an hour, within a 30-minute timeframe. Carrefour has said that the range is akin to the range available in a ‘town-centre supermarket’, which should mean that a in-store pick solution will be the fulfilment method of choice in the medium term. Shoppers are charged €4.90 for using the service and there is no minimum spend. Meanwhile Carrefour stressed that, potentially targeting Amazon, there is no need for shoppers to subscribe to take advantage of the service.

Deliveries are made between 09:00 and 22:00 Monday to Saturday by ‘Stuart’, a start-up in which GeoPost has invested. Carrefour has said that an app will be launched soon for the service, which will allow shoppers to track their deliveries in real time.

Service raises the competitive levels in Paris

Carrefour’s announcement comes soon after rival Casino-owned Franprix extended the range of products it would make available for delivery in an hour, following a tie-up with start-up company, Les Nouveaux Fromagers, while Amazon has made a steady stream of announcements about its own capabilities in Paris during 2016.

A growing range of ecommerce solutions

The extension of the service in Paris suggests that shoppers have taken to the service, while Carrefour believes that it is key to maintaining market share in the key city and continue to be successful in the medium term. The new service adds to Carrefour’s growing range of ecommerce solutions and provides it with a way to compete in urban areas around the country, utilising its extensive store estate, which was bolstered through the acquisition of DIA. If it continues to be successful in Paris, Carrefour could extend it to other cities in the country as a way to gain first mover advantage over Amazon and its mainstream rivals.

Looking for more on Carrefour?

If you're looking for more information of Carrefour, check out our Carrefour supply chain snapshot, for an essential summary of supply chain priorities, latest network developments, and other key statistics for the retailer.

Cdiscount, Casino's non-food e-commerce operation, is to create a centralised purchasing platform with Groupe Conforama.

Operational in time for 2017 commercial negotiations

The platform, called Mano, will centralise purchases of leading international brands in household appliances, AV and IT equipment. Cdiscount and Groupe Conforama will operate their own websites independently, to maintain their own commercial policy.

Reinforces importance of Cdiscount

Casino already has strong foundations for sourcing food and grocery products. Its sourcing activity, both domestically and internationally, is managed by central purchasing organisation EMC while the international arm, Casino Global Sourcing, sources entry-price and private label products and organises imports. Casino is also a member of buying group EMD and has a buying partnership with Intermarché in France. This latest move will strengthen its non-food capability and highlights the increasing importance of the Cdiscount operation to the business.

Supply chain innovation

This summer, Casino made waves with a new service: delivering groceries to boats on the south-eastern coast of France. Find out more about this innovation here.

Monoprix, Casino’s convenience-orientated supermarket, has opened its first online fulfilment centre near Paris.

Dedicated to large orders

Monoprix’s new 7,000 sq.m fulfilment centre is located in Gennevilliers and is dedicated to fulfilling larger online orders of more than 50 products. Smaller orders will continue to be picked at store. The dedicated online fulfilment centre is a first for Monoprix and marks the evolution of the retailer’s online supply chain.

Ramp up volumes

Currently the dedicated fulfilment centre holds 13,000 lines including fresh, frozen and ambient grocery and health & beauty products. Around 150-200 orders are currently prepared each day and delivered in western Paris. As the model beds in, the retailer plans to expand its delivery reach and hopes to be fulfilling more than 1,000 orders a day. At this rate the fulfilment centre will increase profitability and become a more efficient online fulfilment model for the retailer.

Online in France

Monoprix is a convenience-orientated supermarket that focuses on food (particularly fresh), clothing, household and fragrance/beauty products. Online retailing is increasingly popular in France with ‘drive’ services the main engine for growth. Discover Carrefour’s online journey to profitability.


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