Asda brings forward its target of including 30% of recycled content into its plastic packaging by five years. 2020 instead of 2025 The announcement means that almost a third of Asda’s own-brand plastic packaging will emanate from recycled materials by the end of next year. According to the retailer, the annual amount of virgin plastic used will be reduced by 19,500 tonnes. In addition, t...

Retailers globally are launching campaigns to become more sustainable. One of the main initiatives being adopted is seeing them target food waste. We looked at four initiative ways retailers are aiming to reduce their food waste.   Kaufland adopts innovating Too Good To Go app Germany-based Kaufland has partnered with Too Good To Go, which offers food products at reduced prices, just before...

Asda is set to switch its entire own label ready meals into fully recyclable packaging. Launch date: 03rd of November 97 of Asda’s ready meal lines will switch to the new ‘Evolve’ by Faerch trays, which are made from natural cPET, a form of detectable and recyclable plastic. The move is in-line with the retailer’s ongoing commitment to ‘use less and recycle more’ and will help it transform ...